How to Plan Your First Vinyl Release
Planning your first vinyl release? This practical guide covers quantities, packaging, artwork, mastering, timing, and what to think through before you press your record.
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Vinyl
What Happens After You Press Your CDs or Vinyl?
What happens after your CDs or vinyl arrive? In this interview with Rob Bach from Spinney Media, we talk about fulfillment, online sales, and how artists can get physical music into fans’ hands without doing it all themselves.
What to Include in a CD Booklet (and How to Prepare It for Print)
Not every release needs a booklet. But when it does, it changes the experience. This guide breaks down what to include, how to design it, and how to prepare your files for a clean, professional print.
How to Turn One Album Into a Year’s Worth of Content
Learn how to turn one record into 12 months of engaging content — keeping fans excited and your music in motion all year long. A practical guide for independent musicians and bands.
How to Stop Chasing Hype and Building a Lasting Music Career
Ariel Hyatt is a powerhouse in marketing and PR for independent musicians. She’s written several books on the subject and is a sought-after speaker at events like SXSW, Grammy Camp, and music conferences around the world. Watch the video interview for great info on marketing and PR.
How to Sell Your CDs and Vinyl at Local Record Stores
Record stores are normally run by passionate music lovers, and they often have loyal customers who want to support local music. Getting your CD or vinyl onto their shelves is one of the most authentic, boots-on-the-ground ways to grow your audience and make real-world sales. Here's how to do it with professionalism, persistence, and purpose.
Merch, Music, and the Magic of Social Media
Utilize social media to build a community of superfans eager to buy your CDs, vinyl, and merch.
Sell CDs, Vinyl, and Merch on Bandcamp: A Guide for Independent Musicians
As an independent musician, finding the right platform to sell your music and merchandise can be a game-changer for your career. In this article, we’ll explore why selling your CDs, vinyl, and merch on Bandcamp is a smart move and how to get started.
Selling Merch, CDs and Vinyl on Spotify
We all know that streaming pays artists next to nothing, but did you know that you can sell your CDs, vinyl records, and merch via Spotify?
The Art of Selling CDs, Vinyl, and Merch via Email
Email marketing is by far a the most effective tool in your music career toolbox. No other forms of marketing gives you better return on your investment. And the best thing is that it can be automated, so once you've set it up, it runs itself.